PortFolio
PRESS OFFICE
Press releases editing and spreading
Press conferences organization
PR with media and opinion leaders
Press review
Content editing for blog and social media
Event creation and organization
Creative and results-driven team player with a strong focus on operational excellence, able to articulate vision and message to diverse stakeholders
Committed to providing organizations with positive interactions with the media to maintain reputation, strengthen consumer loyalty, and establish credibility
Planning and completing cross-cutting projects according to shared strategic objectives
FeedBack
TimeLine
Mi occupo di gestire la comunicazione di aziende operanti prevalentemente in ambito tecnologico, con la responsabilità di sviluppare e implementare per loro i piani di comunicazione e le pubbliche relazioni
Ho seguito le attività di ufficio stampa per importanti clienti dell'agenzia in ambito automotive, grazie all'ampia rete di contatti e alle relazioni consolidate negli anni con i giornalisti del settore auto ed extra settore
I created press office and media relations department, developed CEO & Founder brand awareness and personal branding (1st industry LinkedIn SSI), contributed to the achievement of the "Best Product of the Year 2019-2020 and 2020-2021" Awards and "Retailer of the Year 2019-2020" awarded by consumers, worked on the national advertising campaign broadcast on LA7 channel
In charge of the Italian launch of new video technology for car dealers, workshops and end users
In charge of the Italian launch of the Pocket Watt project funded by the European Commission
I organized the first Italian press conference for 100 journalists, contributed to the achievement of the Design Award 2016 for the launch of Alfa Romeo Disco Volante Spyder by Touring at “Concorso d'Eleganza Villa d'Este”
I designed the high-end positioning strategy
I actively contributed to the growth phase of the company as a trendy techno-logical brand among young people, by launching Xsara Picasso and C3, leaders in their segment
I created the first corporate Team Work in Action event for the Italian branch
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